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Six Tips for a Stronger Post-Donation Thank You Landing Page

Six Tips for a Stronger Post-Donation Thank You Landing Page

by Justin P. Clark | Jun 27, 2019 | Fundraising, Justin, Messaging

Many nonprofit organizations invest significant amounts of time and staff resources in developing fundraising emails, donation pages, thank you emails, and thank you letters. All of these pieces are critical to obtaining and retaining donors. But, when was the last...
Four Tips to Freshen Your Content Creation

Four Tips to Freshen Your Content Creation

by Justin P. Clark | Jun 25, 2019 | Justin, Messaging, Strategy

Investing time in creating content can be difficult when work gets busy. Small and mid-sized nonprofit organizations face additional challenges because multiple people often share the responsibility of writing content. If your content creation is in a rut, these four...
Testing for Relevant Language

Testing for Relevant Language

by Justin P. Clark | Jun 18, 2019 | Audience Development, Justin, Messaging

Social Change Consulting recently worked on an extensive survey project. There are two versions of the survey – one for adults/parents and one for teenagers. During testing of the survey, we asked a group of teens to review the survey independently. Their...
How Nonprofits Can Manage Individuals Who Unsubscribe from Emails

How Nonprofits Can Manage Individuals Who Unsubscribe from Emails

by Justin P. Clark | Jun 11, 2019 | Audience Development, Data and Analytics, Justin, Messaging

As the need for additional income or program support increases, your organization may increase the number of outgoing emails. For most nonprofits, this will lead to an increase in users who unsubscribe from your email communication. No matter how much time you...
Tips to Strengthen Your Post-Event Communication

Tips to Strengthen Your Post-Event Communication

by Justin P. Clark | Jun 4, 2019 | Fundraising, Justin, Messaging, Strategy

Post-event communication planning is critical to the long-term success of an event. Whether you’re implementing a fundraiser, conference, symposium, or advocacy-related action, building on the momentum of your activity will help sustain volunteer or donor engagement....
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Social Change Consulting

We partner with small and mid-sized nonprofit organizations and foundations to strengthen their communication, fundraising, data management, and program evaluation.