by Justin P. Clark | Apr 18, 2019 | Audience Development, Data and Analytics, Fundraising, Justin
A common challenge for nonprofits that implement events – in person or virtual – is turning one-time participants into long-term supporters. These five tips will help you focus on the data and communication needs to build long-term relationships. Build the...
by Justin P. Clark | Apr 12, 2019 | Audience Development, Fundraising, Justin, Messaging
In a recent meeting, someone said, “Listening is a skill that never goes out of fashion.” This sentiment is especially true in the nonprofit world. Listening to your donors, volunteers, or individuals that your programs serve is critical to building and sustaining...
by Adam Chang | Apr 9, 2019 | Adam, Data and Analytics, Fundraising, Messaging
Consistent and ongoing fundraising is a necessity for many small and medium-sized nonprofits. We recognize that it’s easier to rely on a couple of large-sized grants to kick off programs when starting out. But you may discover that grants (both public and private) can...
by Justin P. Clark | Apr 2, 2019 | Justin, Nonprofits & Technology, Strategy
Small, mid-sized, and chapter-based nonprofit organizations are often challenged with finding the staff time to maintain social media channels. In some cases, the creation of pages and implementation of updates falls to interns and volunteers. While volunteers often...
by Justin P. Clark | Mar 19, 2019 | Data and Analytics, Fundraising, Justin, Messaging, Strategy
During a recent discussion about mission-driven and fundraising communication, someone mentioned, “You can’t share a narrative without stats, and you can’t share stats without the narrative.” This statement is a helpful reminder. Nonprofits must strike a balance when...
by Annemarie Henning | Mar 14, 2019 | Annemarie, Design, Strategy
“Logos are a graphic extension of the internal realities of a company.” – Saul Bass A nonprofit’s brand – visually centering around its logo – is crucial to telling the story of your organization: who you are, what you stand for, what you work for. Just like any...
by Justin P. Clark | Mar 12, 2019 | Justin, Strategy
From time-to-time, we’ve needed to meet with nonprofits and discuss the challenges and opportunities associated with scaling projects. Each time we come back to this article that SCC-alumnus Niki Kidd read years ago. While it focuses on for-profit scaling...
by Justin P. Clark | Mar 5, 2019 | Audience Development, Justin, Messaging, Strategy
Content creation and curation can be incredibly time-consuming for small and mid-sized nonprofit organizations. In a work environment with time constraints, it can be challenging to carve out time to manage the ensuing conversation once you click publish. Who is...
by Justin P. Clark | Feb 14, 2019 | Justin, Nonprofits & Technology
Change is hard. Preparing your organization to adjust to a new business practice, technology, or policy can be challenging. And avoiding this change can slow down progress and growth for your nonprofit. How often are you slowed down due to institutional inertia? What...
by Justin P. Clark | Feb 7, 2019 | Data and Analytics, Justin
Nonprofits need to refine and adjust how they manage their data capture regularly. As part of this process, we recommend that you review how you’re utilizing and structuring key fields. There are four questions I return to when examining the fields in a database....