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Understanding Law to Better Understand Your Audience

Understanding Law to Better Understand Your Audience

by Adam Chang | May 24, 2018 | Adam, Audience Development, Messaging, Strategy

It can be burdensome to follow the ins and outs of our legal system. As a nonprofit professional, but also as an attorney, I want to help bridge our understanding of the law so that we can be more proactive about protecting the rights and the services we provide to...
Nonprofit Executives and Twitter

Nonprofit Executives and Twitter

by Justin P. Clark | Apr 23, 2018 | Audience Development, Messaging, Strategy

Nonprofit organizations of all sizes work tirelessly to build their audience and communicate effectively. Some charities have found success when members of your executive team maintain a public presence on Twitter. There are a few factors to take into consideration if...
Planning for Future Technology and Communication Needs

Planning for Future Technology and Communication Needs

by Justin P. Clark | Apr 16, 2018 | Audience Development, Data and Analytics, Nonprofits & Technology

We recently worked on a project to help a nonprofit strengthen their use of Salesforce. During this process, we realized that their Bucket set-up is no longer the best option for their organization. A one-to-one model makes more sense. When the organization set up...
Who Is Your Intended Audience?

Who Is Your Intended Audience?

by Justin P. Clark | Feb 12, 2018 | Audience Development, Messaging, Strategy

Who is your intended audience? You should ask yourself this question each time you write social media content or a bulk email for your nonprofit organization. Who are you writing to? What do you want their action to be? The tone and call-to-action in the email will...
2018 Planning – Eight Posts to Get the Year Started Right

2018 Planning – Eight Posts to Get the Year Started Right

by Social Change Consulting | Jan 1, 2018 | Audience Development, Fundraising, Positive Reinforcement, Strategy

Happy 2018! What are your goals this year? What do you have mapped out on your organization’s vision board? Below are a few blog posts that we wrote in 2017 that will help get you think about how to make 2018 your best year yet. Lessons Learned Through Design...
Eight Resources to Improve Your Year-End Giving

Eight Resources to Improve Your Year-End Giving

by Social Change Consulting | Dec 19, 2017 | Audience Development, Data and Analytics, Fundraising, Messaging, Nonprofits & Technology, Strategy

As you prepare for your final year-end communication messages below are a few Social Change Consulting blog posts that may help you! Donor Thank You Landing Page – Four Elements That Every Nonprofit Should Have – This post highlights some features that effective...
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Social Change Consulting

We partner with small and mid-sized nonprofit organizations and foundations to strengthen their communication, fundraising, data management, and program evaluation.