Happy 2018! What are your goals this year? What do you have mapped out on your organization’s vision board? Below are a few blog posts that we wrote in 2017 that will help get you think about how to make 2018 your best year yet.

Lessons Learned Through Design – Three great lessons on design with images and examples. Use this to get your creative juices flowing.

Test Your Emails. And Test Them Again. – This post looks at a few examples of email mistakes and discusses why testing emails are critical. Use this to think through your email review process in 2018.

Three Tips on How Any Nonprofit Can Support Transgender Day of Remembrance/Resilience – Your organization can be active in supporting other causes thoughtfully and appropriately. This post discusses how using TDOR. Use this to brainstorm about how to better support other causes.

Four Google Analytics Questions Your Nonprofit Should Be Asking – What are you going to evaluate on within your website analytics this year? If strengthening your analytics is a 2018 goal, use this post to begin thinking about the questions you should be asking.

How will the Republican tax plan impact nonprofit organizations? – This post highlighted several items that were being discussed in the Republican tax plan and how they would affect nonprofits. Use this to prepare for the new tax rules in 2018.

Responding to Disasters and Intersectionality – How should you respond to national disasters? How does your work intersect with other causes? This blog post explores what to think about. Use this to have big-picture conversations about how you’ll plan in 2018.

Using Email Segmentation to Evaluate Data Management – Quality data is critical for email segmentation. And email segmentation is critical for engaging your audience in the right ways. Use this post as a way to plan for data clean-up and email segmentation planning in the new year.

Donor Thank You Landing Page – Four Elements That Every Nonprofit Should Have – This post highlights some features that effective donor thank you landing pages employ. Use this as a starter for reviewing your landing page.

We wish you a happy, healthy, and successful 2018. If you have an interest in working together this year, please reach out! Click here for information on how to contact us.