by Justin P. Clark | Mar 12, 2019 | Justin, Strategy
From time-to-time, we’ve needed to meet with nonprofits and discuss the challenges and opportunities associated with scaling projects. Each time we come back to this article that SCC-alumnus Niki Kidd read years ago. While it focuses on for-profit scaling...
by Justin P. Clark | Mar 5, 2019 | Audience Development, Justin, Messaging, Strategy
Content creation and curation can be incredibly time-consuming for small and mid-sized nonprofit organizations. In a work environment with time constraints, it can be challenging to carve out time to manage the ensuing conversation once you click publish. Who is...
by Justin P. Clark | Feb 14, 2019 | Justin, Nonprofits & Technology
Change is hard. Preparing your organization to adjust to a new business practice, technology, or policy can be challenging. And avoiding this change can slow down progress and growth for your nonprofit. How often are you slowed down due to institutional inertia? What...
by Justin P. Clark | Feb 7, 2019 | Data and Analytics, Justin
Nonprofits need to refine and adjust how they manage their data capture regularly. As part of this process, we recommend that you review how you’re utilizing and structuring key fields. There are four questions I return to when examining the fields in a database....
by Justin P. Clark | Jan 22, 2019 | Audience Development, Messaging
Marketing and advertising experts have made a living off of predicting the needs and wants of the consumer. Not just predicting what consumers want now, but accurate predictions of future behavior. And while these professions sometimes get a bad rap for being...
