by Niki Kidd | Apr 25, 2014 | Fundraising, Nonprofits & Technology, Strategy
Meetings, deadlines, and computer issues, oh my! A busy week for Social Change Consulting culminates with our favorite activity – the sharing of links. Follow our Tumblr for links throughout the week. Here were a few of our favorites: Business 2 Community...
by Niki Kidd | Apr 4, 2014 | Data and Analytics, Fundraising, Strategy
With the official start of spring behind us, a popular pastime for both households and offices alike is the practice of spring cleaning. From a communications standpoint, spring is a great time to assess how efforts started in the new year are performing, as well as...
by Niki Kidd | Mar 7, 2014 | Audience Development, Data and Analytics, Fundraising, Messaging, Nonprofits & Technology, Strategy
This week, Google announced the Bay Area Impact Challenge – a contest for Bay Area nonprofits that will grant $5 million total to the winning entries, including $500,000 grants to four innovative nonprofits. The contest criteria are broken down here: Community...
by Niki Kidd | Feb 28, 2014 | Strategy
As Facebook changes over time, it is becoming more evident that you have to pay to play. This has been even more dramatically apparent in the last couple of months as their policies have changed. With sponsored posts (content where you pay to expand your reach)...
by Niki Kidd | Feb 21, 2014 | Fundraising, Strategy
In the years that social media has gained a foothold in the marketplace and a level of respect in the business and nonprofit community, a simple question has lingered for charitable organizations – how can social media help my fundraising efforts? Unfortunately,...
by Justin P. Clark | Feb 14, 2014 | Audience Development, Messaging, Strategy
For many years, the best way for nonprofits to build new audience members was to cast a wide net – reach out to as many people as possible and encourage them to participate in an event or donate to a specific program. This was often referred to as the fundraising...