by Justin P. Clark | Sep 26, 2017 | Data and Analytics, Messaging
Evaluating data management practices often returns us to the questions: 1) When would we use this 2) How would we use this? SCC is in the midst of a data management review project. As part of this process, we’ve been evaluating how we can group individuals on their...
by Justin P. Clark | Aug 16, 2017 | Messaging, Nonprofits & Technology
Facebook recently developed a new page template for nonprofits. Most pages categorized as nonprofit organizations converted to the new page template automatically on June 19, 2017. The new template gives nonprofits more control over photos and events and – according...
by Justin P. Clark | Jul 17, 2017 | Fundraising, Messaging
Your post-donation landing page is a small piece of the donation process. It is often overlooked because organizations focus their energy on getting the donations in the first place. Below are four elements that nonprofit organizations should be building into their...
by Justin P. Clark | Feb 5, 2016 | Audience Development, Messaging, Strategy, Weekly News Wrap-Up
Over the last few weeks, I’ve been asked by a few nonprofits about publishing on Medium. If you’re thinking about utilizing this platform, these questions and answers may help. What is Medium? Medium is an online platform and network that allows individual users,...
by Justin P. Clark | Dec 4, 2015 | Messaging, Nonprofits & Technology, Strategy
As you may imagine, we received a lot of #GivingTuesday emails. This year, I reviewed them all to highlight some things that I liked and recommendations on what to avoid. For email messages that I’m highlighting, I’ve included their name. For email messages that had...
by Justin P. Clark | Aug 21, 2015 | Messaging, Strategy
Reddit can be a complicated place. One minute you’re watching a gif of a cat, the next moment you’ve strolled into an unpleasant subreddit or offensive comment thread. Even searching for an image to use for this blog post caused me to view a few images that I did not...
