by Justin P. Clark | Sep 13, 2013 | Messaging, Strategy
Evergreen content is digital communication that isn’t tied to a particular point in time. It’s an important tool in crafting your communication calendar. This content is always relevant to your intended audience and not based on current events, recent trends, or a...
by Niki Kidd | Aug 23, 2013 | Messaging
The website, Getting Attention, has started a series of posts on the stories your nonprofit can tell. In their first set, they detail out the six types of stories that every nonprofit has at their fingertips. The main takeaway here is that it might be time for your...
by Justin P. Clark | Aug 2, 2013 | Fundraising, Messaging
Most nonprofit organization would prefer a corporate contribution from a company then volunteer hours. A check can address any need and doesn’t absorb the staff time that managing volunteers can and often does. This preference for immediate income though, can...
by Justin P. Clark | Feb 28, 2013 | Audience Development, Messaging
A blog is a great opportunity to provide content and steady communication to your donor base. It’s a forum to link to relevant news articles, share organizational updates, and highlight sponsors and volunteers. Blogs take a lot of work to maintain and keep up to date....
by Justin P. Clark | Dec 21, 2012 | Messaging
Happy Holidays from all of us here at Social Change Consulting. As we take the next week to celebrate the season with family and friends, our phone line will be covered by our newest assistant, Rex. Please excuse any barking or brevity. We’ll be back posting...
by Justin P. Clark | Dec 19, 2012 | Messaging, Nonprofits & Technology
As the holidays and New Year quickly approach, many staff are going to be taking time off over the next few weeks. Writing an effective out of office message is often an afterthought as staff race out of the office on their last day before vacation. There is increased...
