The Blog
Resources and News for NonprofitsA First Hand Account of Fundraising on Social Media
Last year, I started a Fantasy Football league with several of my female friends in an effort to get them more involved in an interest I was passionate about. I sent weekly emails with tips and advice, as well as wrote brief manager spotlights that included fun...
Why People Visit Your Website
At this point, every nonprofit organization has a website. A donate button. A link to contact information. But honestly - why do people visit your website? It sounds like a simple question, but within it involves the need to analyze your audience, to assess your...
Developing a Code of Conduct for your Nonprofit Event
Many nonprofit leaders attended the NTEN’s Leading Change Summit this week. You can view highlights by following #14LCS. This tweet from NTEN, was a reminder of the importance of developing a published Code of Conduct for events like this. Conferences often work to...
Nonprofits and Fantasy Football
The Labor Day holiday means one thing to Social Change Consulting - football season is finally here. And as we prepare for our fantasy football drafts this weekend, we couldn’t help but notice the correlation between building a strong team and an effective nonprofit....
Matching Your Call to Action with Your Audience
This week Elizabeth Chung from StayClassy wrote an article that detailed how nonprofits have access to a much larger network than they often anticipate. The piece is focused on the importance of utilizing extended networks for event and fundraising promotion. A...
Reflections on the Ice Bucket Challenge and “Viral” Fundraisers
The Ice Bucket Challenge. In case you haven’t followed nonprofit or social media news over the last two weeks, individuals are pouring buckets of ice water on themselves. This action has primarily been to support the ALS Association and it has gained immense...
Project Management Tools for Nonprofits
There is no shortage of technology tools, apps, and hacks available to nonprofits. But which ones are actually worth using? We’re so glad you asked. Sunrise Finding a calendar application is easy - finding one that actually does everything you want it to do is not....
Finding Better Stock Photography
As websites and mobile devices become more visuals friendly, nonprofits and businesses alike are in need of more and more images. But finding hi-resolution, high quality images can seem like a daunting task, especially for those with a limited budget. Luckily,...
Questions to Consider When Segmenting Email Messages
Segmenting email messages is an important communication tool. If your organization can adjust content to be more specific to an audience you’ll be able to increase your open and action rates. Developing a plan for segmented messages begins before you write your email...
Nonprofit Websites and Broken Links
Your organization’s website is one of the most important communication tools that you have at your disposal. But too often, nonprofits neglect this vital tool. Below, we capture the three main pages to monitor as you manage your organization’s website. Donation Pages...