by Justin P. Clark | Jul 19, 2013 | Audience Development, Fundraising
We’ve spoken many times as to ways to communicate your mission to your audience, but an equally important task is how to describe your community as it relates to your mission. NPQ put together an infographic from an online campaign in which they asked followers to...
by Justin P. Clark | Jul 12, 2013 | Nonprofits & Technology, Strategy
It’s been busy around the Social Change Consulting office; we’ll be back on our normal schedule next week. Until then, please enjoy this collection of links and our Tumblr. Vertical Response provides advice for social media that we agree with – slow, steady, and...
by Justin P. Clark | Jul 1, 2013 | Fundraising
Organizational commitment to social media, communication, and online fundraising are imperative for any strategy to be successful. And while fundraising has the easiest buy-in, it can still be a struggle to show the importance of certain strategies and avenues. Which...
by Justin P. Clark | Jun 21, 2013 | Strategy
Instagram (and parent company Facebook) made waves on Thursday when they announced that they added a video function. The platform will give users the ability to record 15 seconds videos with many of the features that Instagram already has and will be a direct...
by Justin P. Clark | Jun 14, 2013 | Audience Development, Strategy
From the Foundation Center, a discussion of a recent presentation on integrating social media with grant writing. One of the key takeaways – nonprofits need to stop advertising their “vanity metrics” (likes, followers, etc.) and relate social media success back...