by Justin P. Clark | Dec 4, 2015 | Messaging, Nonprofits & Technology, Strategy
As you may imagine, we received a lot of #GivingTuesday emails. This year, I reviewed them all to highlight some things that I liked and recommendations on what to avoid. For email messages that I’m highlighting, I’ve included their name. For email messages that had...
by Justin P. Clark | Nov 20, 2015 | Fundraising, Nonprofits & Technology, Strategy
This week Facebook announced the development of a new tool that will allow nonprofits to host fundraising activities and collect contributions directly on Facebook. The new fundraiser pages are structured similarly to event pages. They allow users to contribute to a...
by Justin P. Clark | Oct 9, 2015 | Data and Analytics, Nonprofits & Technology, Strategy
As you may have heard, Facebook announced the rollout of Reactions, their addition/replacement of the “Like” button. Another recent Facebook change also has a tremendous influence for how nonprofits communicate. When you share a link, Facebook searches it for any...
by Justin P. Clark | Sep 4, 2015 | Nonprofits & Technology
Over the last few weeks we’ve been working on a project taking place in 190+ locations throughout the United States and Canada. We’ve been communicating with staff in all of those locations. This has included a lot of email communication. While all of these folks work...
by Justin P. Clark | Aug 21, 2015 | Messaging, Strategy
Reddit can be a complicated place. One minute you’re watching a gif of a cat, the next moment you’ve strolled into an unpleasant subreddit or offensive comment thread. Even searching for an image to use for this blog post caused me to view a few images that I did not...
