The Importance of First Impressions

The importance of first impressions has been emphasized to all of us from a young age – because cliche as it sounds, you only have once chance at a first impression. So then why do some nonprofits not prioritize design and content of their websites, social...

Small Nonprofits vs. Big Nonprofits

According to the most recent NTEN Social Media Benchmark study, nonprofits average 8,317 likes on Facebook. We have seen this statistic circulated widely showing the success that nonprofits are having in the social media space. But buried at the bottom of the report...
The Fear of Fundraising

The Fear of Fundraising

One of the most difficult tasks in fundraising, whether it is online or face-to-face, is making the ask. Fear of rejection can be crippling, and depending on the financial stability of your organization, potentially ruinous for your cause.There are a litany of books,...