Like many organizations, you may be attempting to adjust your communication strategy or program implementation due to COVID-19. But it can be difficult to know if these new approaches are successfully meeting the needs of your target audience. This project can help you implement your changes successfully.
Social Change Consulting can support your organization by developing, implementing, and analyzing an audience research and engagement survey.
The survey focuses on the needs of your constituents (their challenges, or obstacles, and the resources that would help them) and/or the communication they would like to receive (subject matter, channels, frequency).
Outline of Services
- Social Change Consulting (SCC) will work with you to specify the target audiences and objectives to be achieved from the survey
- Based on the intended audience size and focus of questions, SCC will recommend the best survey format
- Potential objectives for the survey:
- Understand your constituent needs
- Outline obstacles your constituents are facing
- Determine the best communication channels to reach your constituents
- Identify the types of communication that constituents want to receive
- Pinpoint the types of messages and information that will resonate with potential donors
- SCC will review quantitative and qualitative data from the survey
- SCC will provide a written analysis of survey responses
- Analysis will include snapshots that can be shared with organizational stakeholders
Value of This Project
- Increased engagement with your different audiences (constituents, donors, partners, etc.)
- Collection of information that can help your programs best match the needs of constituents
- Better understanding of donor interest
- More efficient allocation of staff time
- More effective and targeted communication that resonates and builds your community
Timeline and Price
The price is dependent on the size of your audience as we have to adjust our staff time accordingly.
- For organizations with audiences of less than 5,000: $1,500.
- For organizations with audiences of 5,000-50,000: $2,500.
- For organizations with audiences of more than 50,000: $3,500.
If your organization is interested in reaching out to new constituents or other nonprofit organizations, please let us know and we can create customized proposals that includes research and outreach.
Once SCC has all of the information needed from the nonprofit organization, our goal is to complete this project in 30-60 days. The range depends on the time window for your survey.
If your organization needs an Audience Research and Engagement Survey or you would like to talk with us about a potential project, please contact us today. You can send us an email at info@socialchangeconsulting.com or fill out this form.
We look forward to hearing from you!