by Justin P. Clark | Jan 22, 2019 | Audience Development, Messaging
Marketing and advertising experts have made a living off of predicting the needs and wants of the consumer. Not just predicting what consumers want now, but accurate predictions of future behavior. And while these professions sometimes get a bad rap for being...
by Justin P. Clark | Apr 23, 2018 | Audience Development, Messaging, Strategy
Nonprofit organizations of all sizes work tirelessly to build their audience and communicate effectively. Some charities have found success when members of your executive team maintain a public presence on Twitter. There are a few factors to take into consideration if...
by Justin P. Clark | Feb 12, 2013 | Data and Analytics, Nonprofits & Technology
An article, and the idea behind it, we posted on our Tumblr has been making the rounds over the last several weeks – making nonprofit 990 forms and results more accessible to the general public. As it currently stands, nonprofit 990 information is available to a...
by Justin P. Clark | Oct 19, 2012 | Strategy
Links of the week time. As always, check out our Tumblr throughout the week for more fun news. Google has provided a set of template documents for nonprofits. Always amazing to see nonprofits take their cause viral. Today, take a stand with GLAAD to stop bullying....
by Justin P. Clark | Jun 25, 2012 | Fundraising, Strategy
The prominence of services such as Kickstarter, Start Some Good, and CauseVox have been popular in tech news of late, with most focus falling on projects in the arts or technology space. But what these services provide can be incredibly valuable for nonprofit entities...