by Justin P. Clark | Jan 22, 2019 | Audience Development, Messaging
Marketing and advertising experts have made a living off of predicting the needs and wants of the consumer. Not just predicting what consumers want now, but accurate predictions of future behavior. And while these professions sometimes get a bad rap for being...
by Justin P. Clark | Oct 19, 2012 | Strategy
Links of the week time. As always, check out our Tumblr throughout the week for more fun news. Google has provided a set of template documents for nonprofits. Always amazing to see nonprofits take their cause viral. Today, take a stand with GLAAD to stop bullying....
by Niki Kidd | Sep 19, 2012 | Strategy
With all that can come up on a daily basis in the nonprofit world, especially for a smaller organization, the idea of setting into motion a social media strategy is surely daunting. But an area most nonprofits are likely more comfortable with is that of fundraising...